Entertainment, Media, Publishing & Broadcasting Industry Market Research


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  • Industry Trends Analysis
  • Technologies Analysis
  • Business Intelligence
  • Top Companies Database
  • Business Leaders and Corporate Executives
  • Industry Associations Database
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Introduction to Entertainment, Media, Publishing & Broadcasting

¹ Video Tip For our brief video introduction to the Entertainment industry, see www.plunkettresearch.com/video/entertainment.   With astonishing speed, entertainment, media and publishing have evolved into a highly dynamic industry, interconnected by global digital platforms in a manner that few people could even have conceived of a few decades ago.
    From books and media printed on paper, music on CDs, movies rented on DVD at the local Blockbuster and TV networks that forced the viewer to be in front of the screen at a given hour in order to watch a given show, the industry has changed dramatically into an always on, easy to time-shift, always with you, customizable stream of news, entertainment, movies, ebooks and music. Entertainment and media, as a broad sector, are somewhat unique in that revenues are generated by multiple methods.
    Primarily, these methods are: 1) outright purchase, such as the download of an ebook or the purchase of a magazine or a movie theater ticket; 2) subscription, such as cable TV fees, Netflix fees or subscriptions to magazines or to music on Pandora; and 3) advertising fees. Advertising revenues remain of vast importance to this industry, and the Internet has created a multitude of new outlets for such advertising.
    Global advertising media revenues were estimated to be $521.6 billion in 2014, according to Magna Global, a unit of advertising agency leader Interpublic Group.
    Much of this revenue


Video Overview


  • -Xaxis

  • -Belo Corp

  • -Disney/ABC Television Group

  • -About Inc

  • -CBS Radio

  • -ACME Communications Inc

  • -Activision Blizzard Inc

  • -Kerzner International Holdings Limited

  • -Advance Publications Inc

  • -Netflix Inc

See All

Industry Statistics

  • Estimated U.S. Information & Entertainment Sector Revenues by NAICS Code: 2009-2014
  • Estimated U.S. Arts, Entertainment & Recreation Services Sector Revenues by NAICS Code: 2009-2014
  • Personal Consumption Expenditures for Recreation, U.S.: Selected Years, 1990-2013
  • Newspaper Publishers: Estimated Sources of Revenue & Expenses, U.S.: 2009-2014
  • Periodical Publishers: Estimated Sources of Revenue & Expenses, U.S.: 2009-2014
  • Book Publishers: Estimated Sources of Revenue, Inventories & Expenses, U.S.: 2009-2014
  • Motion Picture & Video Industries: Estimated Sources of Revenue, U.S.: 2009-2014
  • Sound Recording Industries: Estimated Sources of Revenue, U.S.: 2009-2014
  • Radio Networks & Radio Stations: Estimated Sources of Revenue & Expenses, U.S.: 2009-2014
  • Television Broadcasting: Estimated Sources of Revenue & Expenses, U.S.: 2009-2014
  • Cable & Other Subscription Programming: Estimated Sources of Revenue & Expenses, U.S.: 2009-2014
  • Internet Publishing & Broadcasting & Web Search Portals: Estimated Revenue & Expenses, U.S.: 2009-2014
  • Number of Business & Residential High Speed Internet Lines, U.S.: 2008-2014
  • Estimated Export Revenue for Information Sector Firms, U.S.: 2011-2013
  • Employment & Earnings in Selected Entertainment & Media Occupations, U.S.: May 2013
  • Employment in Selected Information & Entertainment Industries, U.S.: 2009-Oct. 2014

Top Companies Profiled

The following is a partial listing for this industry. As a subscriber, you will have access to the leading companies and top growth companies. This includes publicly-held, private, subsidiary and joint venture companies, on a global basis as well as in the U.S.

  • Xaxis
  • Belo Corp
  • Disney/ABC Television Group
  • About Inc
  • CBS Radio
  • ACME Communications Inc
  • Activision Blizzard Inc
  • Kerzner International Holdings Limited
  • Advance Publications Inc
  • Netflix Inc

Industry Trends Analyzed Include:

  • TVs are Internet Ready/Set Top Accessories like Roku and Chromecast Stream Content
  • DVR Market Evolves/Time-Shifting Hurts Advertisers
  • Apple’s iTunes Sets the Standard in the Music Industry, but Faces Competition from Internet Radio
  • Pandora and Spotify Lead in Streaming Music Via Internet Radio/SiriusXM Tops 27 Million Subscribers
  • Broadcast Radio Stations on the Internet/The Era of Digital Radio Begins
  • Casino Revenues Slow in Macao/ Internet Gambling Expands in the U.S.
  • New Electronic Game Consoles Help Revive Sales
  • Reality TV Dominates Broadcast Programming/Falling Ratings Force Networks to Find New Ways to Distribute Content
  • Cable and Satellite TV Lose Subscribers/Cheaper Streaming Options Proliferate, Including Netflix
  • Telecom Companies, Including AT&T and Verizon, Compete in the Television Market
  • Television Ads Evolve to Face New Challenges
  • TV Sales Slow/Plasma TVs Phased Out
  • Movie Attendance Stalls/Film Companies Innovate with Digital Projection and Enhanced Cinema Experiences
  • China and India Expand Film and TV Production Activity
  • Global Broadband Market Tops 3 Billion Subscribers, Fixed and Wireless/Ultrafast Broadband Expands
  • Entertainment-Based Retailing, including Power Towns
  • Mobile Videos and TV Gain Smartphone Users
  • Newspapers and Magazines See Excellent Growth in Digital Editions and Apps
  • Tablets and Smartphones Cause Shift in Desktop PC Market/eBook Sales Top $1.3 Billion Yearly in the U.S.
  • Virtual Worlds Provide Revenue For Games Publishers
  • 3-D Games Open New Opportunities/Immersion Games Offer Virtual Reality
  • Online and Mobile Game Playing Booms/Multi-Player Gaming (MMORPG) is Strong Worldwide
  • Global Mobile Apps Revenues to Hit $77 Billion Yearly in 2017
  • Theme Parks Draw Major Investment in China

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