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TVs Are Internet Ready/Game Consoles and Set Top Accessories like Roku and Chromecast Stream Content, Business and Industry Trends Analysis

Many consumers are dropping their costly cable and satellite TV subscriptions and relying heavily on internet-based programming instead.  Consumers in the under-35 age group are especially likely to bypass expensive cable or satellite subscriptions.  The fact that new TV sets are internet-ready is adding fuel to this trend.
Internet-connected TVs boost consumers’ options in news and entertainment, and they enable quick access to games on TV screens.  Analysts at Leichtman Research estimated in mid-2020 that 80% of U.S. households had at least one connected TV.  Samsung Electronics, Vizio and LG Electronics, among others, are all offering smart, internet-connected TVs that feature apps linked to streaming content.
Home Networks:  Home entertainment clusters now include TVs, sound systems, game consoles, smartphones, tablets and computers.  On the fixed end, a home’s network is tied to a router connected to the internet.  The faster the download speed the better.  In an increasing number of newly constructed neighborhoods, access is achieved by fiber to the home (FTTH) networks capable of delivery at blazing speeds, enabling such media as video-on-demand and interactive TV.  Verizon, Comcast and AT&T are among the leaders in this field in the U.S.  Meanwhile, Google and AT&T are setting a new standard in selected cities by offering 1,000 Mbps connections, roughly 20 to 100 times typical high-speed internet rates.
Streaming Apps:  Today, the most advanced TV watching is comprised of apps such as Roku, Sling, Netflix, Amazon, Hulu and more, in addition to watching via traditional cable and satellite channels.  Apps have rapidly gained massive market share in this regard.  Smart TVs offer easy interfaces and simple remotes for users to switch between their apps and to manage content, including recording and playback.

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