NCAA College Sports Are Big Revenue Earners, Business and Industry Trends Analysis

American universities that are members of the National Collegiate Athletic Association (NCAA) can bring in very lucrative revenues, particularly if that have top football teams.  Of the top ten schools by athletics revenues (from all sports) for the year ended in 2016, the University of Texas led the pack with $182.1 million, followed by Ohio State University with $169.9 million, the University of Alabama with $164.0 million, the University of Oklahoma with $150.4 million and the University of Michigan with $146.2 million according to the NCAA.  Growth in television rights funds the largest programs, which includes recent, lucrative agreements between…

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