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Major U.S., Japanese and European Insurance Firms See Vast Promise in the Chinese, Southeast Asian and Other Emerging Markets, Business and Industry Trends Analysis

Global insurance underwriters are eagerly eyeing hundreds of millions of potential new customers in Asian markets.  At the same time, life insurance firms and underwriters of personal lines, including health insurance, are anxious to sell to increasingly affluent Asian households.  The Chinese government is making very basic health coverage available to virtually all citizens, but gaps in coverage will lead high income consumers to purchase supplemental or even full coverage from private companies.  Major, government-sponsored health policies are also sold in such nations as Indonesia and Thailand.  Despite many challenges, major U.S. insurers WellPoint, Inc. and Cigna Corp. are among U.S. firms that have been active in China.
India, especially, is seeing significant growth in health care initiatives.  With its growing middle class clamoring for better and more modern medical care, some health care companies are investing heavily.  Indian physicians (many of whom were trained in Western medical schools) are making strides in developing innovative and cost-effective new treatments.


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