GPS and Location Based Services (LBS) Enhance Smartphone Subscriptions

GPS: Adding GPS features to wireless devices is a natural enhancement. For example, package delivery giant UPS has provided GPS-enabled handhelds to its more than 75,000 drivers to help them find destinations quickly. Other firms are using GPS services from Trimble Navigation Limited to determine the driving habits and locations of tens of thousands of company cars and trucks nationwide. Are employees driving too fast? Too slow? Are company cars or trucks driving to places that weren’t authorized? The platform, called GeoManager Fleet Management, is a combination of wireless, GPS and Internet technologies can provide the answers. It has several competitors.

Another use of GPS is for emergency alerts. For example, the SPOT Messenger from SPOT, LLC (a unit of Globalstar, Inc.) emits a signal to GPS satellites which then beam messages to SPOT’s service. Designed mainly for use by hikers, mountain climbers and users in remote areas, SPOT can send messages to friends, family and emergency teams with location as well as situation information.

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