Food Trucks Serve Busy Urban Diners, Introduce New Chefs, Business and Industry Trends Analysis

An interesting trend in dining is the prevalence of surprisingly upscale food trucks in cities from Los Angeles to Austin to New York.  Manned in some cases by highly-trained chefs, fare at the moveable feasts can include rotisserie grilled meats, gourmet desserts, Korean barbeque and vegetarian tacos, depending on the focus of the chef and the availability of local ingredients. Startup costs for the trucks are minimal compared to opening a restaurant and marketing is easy thanks to social media sites such as Facebook and Twitter.  Los Angeles’ Kogi BBQ, a four-truck operation offering Korean meats served in Mexican-style tacos…

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