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Food Labeling Gets Further Federal Backing/Wal-Mart Institutes New Food Label Program, Business and Industry Trends Analysis

Food labels have undergone heavy scrutiny in recent years.  Starting in January 2006, U.S. labels have been required to include the amount of trans fat present, and they must list any of the following potential allergens if present:  milk, eggs, peanuts, tree nuts, fish, shellfish, soy and wheat.  Food labels include total calories per package in addition to serving sizes and calories per serving.  Calorie counts are listed in bold type that is often larger than that used for other information.  The change prompted food companies to spend billions of dollars to reformulate food products to reduce or remove trans fats and allergens and revamp labels.

In the U.S. and other nations, consumer demand, often fueled by special interest groups, will continue to drive changes in food labeling legislation.  In recent years, large numbers of class action lawsuits have challenged claims made on food labels.  The FDA bears the burden in the U.S. of enforcing proper food labeling and playing watchdog over nutritional claims on product packaging.  Claims must be carefully worded, however, and may need to be backed up by information gathered in proven clinical studies.

 


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