Please wait while the search results are loading...

Exercise Apparel Sales Rise/ Athleisure Clothing Sales Soar, Business and Industry Trends Analysis

While Americans (as well as residents of many other countries from Mexico to China) have been putting on weight, they have also developed a keen interest in sports apparel and workout gear to wear at the gym and in other leisure activities.  This is one of the fastest-growing product categories in the apparel and shoe sector.  Athletic apparel is increasingly worn as streetwear as well, in a trend called “athleisure.”  During the very casual work-from-home trend launched by the Coronavirus, this type of apparel got a huge boost.
Sports apparel is divided into several categories including branded athletic apparel, performance apparel, fitness apparel and branded activewear.  Plunkett Research estimates that for 2023, men’s and women’s activewear and sports apparel sales reached $63.7 billion in the U.S.  Brands in the sector include lululemon athletica, Athleta (which was acquired by Gap, Inc. in 2008), Lucy (acquired by VF Corporation in 2007) and Adidas by Stella McCartney.


A Representative List of Organizations that Have Used our Research and Products:



Testimonials

I’m amazed at how much information is available and the various ways to access it. This will be a major resource for our serious job seekers.

Career Services, Penn State University

Plunkett Research Online provides a great ‘one stop shop’ for us to quickly come up to speed on major industries. It provides us with an overall analysis of the market, key statistics, and overviews of the major players in the industry in an online service that is fast, easy to navigate, and reliable.

Wendy Stotts, Manager, Carlson Companies

I really appreciate the depth you were able to get to so quickly (for our project). The team has looked through the material and are very happy with the data you pulled together.

Hilton Worldwide, Marketing Manager
Real Time Web Analytics preload imagepreload image