Chinese Consumers Exceed $500 Billion in Annual B2C Purchases Online, Business and Industry Trends Analysis

China is posting phenomenal growth in e-commerce.  For 2018, eMarketer expected $1.46 trillion in Chinese online sales, up from $1.132 trillion in 2017.  The company forecasted $1.989 trillion in Chinese e-commerce sales in 2019.  This growth is due to widely available internet access, a growing middle class, the development of Chinese e-commerce businesses such as Alibaba.com and Tencent, sophisticated payment technologies and aggressive development of fast product delivery services. Alibaba.com, owner of a wide variety of online platforms and services, had 699 million active users in early 2019.  Its flagship web site is Taobao, which is similar to eBay.  It…

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