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Luxury Apparel, Accessories and Shoes Soar in Online Sales, Business and Industry Trends Analysis

After a few false starts, luxury apparel and shoe makers are marketing more and more goods over the internet.  High-fashion sites featuring many different brands are proliferating.

One example is YOOX SpA (www.yoox.com ).  The Italian site offers more than 250,000 items from designers such as Chloe, Dolce & Gabbana, Jean Paul Gaultier and Prada.  Another haute site is Net-A-Porter.com which was launched in 2000.  Having grown to the level of millions of visitors each month, Net-A-Porter became a valuable company.  In April 2010, luxury goods giant Financiere Richemont agreed to acquire the firm.  In early 2015, the company was sold to YOOX.  This helped cement YOOX’s position as a global leader of online luxury goods sales.



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