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Massive, Long Term Growth in China’s Travel Market/Indian Travel Market Rebounds, Business and Industry Trends Analysis

Both India and China enjoyed soaring travel industries in recent years, with hundreds of new hotels constructed and rapid expansion of both airlines and airports.  It remains to be seen what the long-term impact of the Coronavirus will be on the travel sector in these nations.  Chinese citizens, according to the World Tourism Organization, made 155 million overseas trips in 2019, up from 149.7 million in 2018 and 145 million in 2017.
A number of hotels in the U.S. and Europe are offering special services aimed at Chinese travelers.  J.W. Marriott has a Li Yu program (meaning “to serve with courtesy”) while Hilton Worldwide has a Huanying (“welcome”) program.  These efforts may include dedicated check-in desks, television channels in Mandarin, congee rice porridge at breakfast and Chinese-labelled toiletries and do-not-disturb signs.


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