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eBook Sales Slow While Print Books Rebound, Business and Industry Trends Analysis

One of the biggest game-changers in the world of publishing is Amazon.com’s Kindle ebook reader.  Sales of this device were nothing short of phenomenal.  The inexpensive Kindle Fire, for example, features a full-color, touch-sensitive screen.  Lower-priced units are Wi-Fi only; more expensive units include 4G technology suitable for cellular service subscriptions.

Since it is able to utilize apps, download and play movies and songs, and store data on the cloud, it is more like a tablet such as the iPad than the previous models of Kindle.  Customers download ebooks, newspapers and magazines from Amazon’s online Kindle store, using a wireless cellphone network device that is built into the more expensive Kindle units, or via Wi-Fi in the entry-level model.  Amazon has agreements with major cellphone service firms that enable the units to effortlessly make a wireless Internet connection directly to Amazon.com.  (If a cellular network connection is made, it is free of charge to the user, but it is good only for browsing the Amazon bookstore.)  Once connected to Amazon.com, Kindle users can browse ebook selections, read free samples, check book reviews and purchase ebooks for instant download.  Amazon has also launched a popular app that enables the purchase and reading of Kindle book versions on iPhones and Android-based smartphones, and Kindle for PCs enables the use of Kindle books on personal computers.

 


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