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Luxury Hotel Chains Expand Globally, Business and Industry Trends Analysis

The luxury hotel and resort business has been booming in recent years, thanks to a thriving global economy and easy access to the world’s most interesting destinations thanks to growing airline routes.  The Coronavirus definitely put the brakes on this sector for the short term, but over the long term, industry expansion will be strong.
An interesting trend in hotels is Asian luxury chains that have been building properties in Europe and the U.S.  Hotel brands including Raffles Hotels & Resorts, Shangri-La Hotels and Resorts and Meritus Hotels & Resorts have been opening across Europe.  For example, Shangri-La, an Asian luxury hotel chain best known for its popular properties in Singapore and Hong Kong, recently opened projects in Vienna, London and Moscow, and operates additional hotels in the Middle East, Italy, Japan, Turkey, France and Canada.  Rosewood Hotels & Resorts operated 33 luxury hotel properties as of early 2024, and has 27 new properties under planning or development, including the Rosewood Shenzhen, Rosewood Rome and Rosewood Milan, in addition to a branded residential properties program with locations around the world.


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