The Future of the Food Industry, Agriculture, Food Demand, Supermarkets and Online Food Retailing

Several clear trends have developed for the future of the food and agriculture industries. These trends will be driven by growing global middle-class populations and their needs, technologies and supply chain developments. Equally important will be rapidly evolving consumer perceptions of what constitutes foods that are both safe and healthy to eat. Meanwhile, evolving consumer demographics will also play a major role, as many households want to simplify the tasks involved in planning menus, shopping for food and cooking.

First, there are the most important drivers of demand: the growing global middle class, and growing world population in general. The UN estimates that total world food demand could increase by 70% in the forty years between 2010 and 2050. This is based on overall population growth to about 10 billion people, and continued rapid development of the middle class, its size and its income. One of the first things a household with rising income typically spends on is additional calories and more meat intake. This increased demand is going to put strains on agricultural water supplies. In addition, there will be the environmental effects of adding to the world’s farmland acreage, the use of fertilizers and the use of pesticides. Chicken and farmed fish (aquaculture) will be the fastest growing protein food segments.

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The Future of the Food Industry, Agriculture, Food Demand, Supermarkets and Online Food Retailing, Business and Industry Trends Analysis

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