PLUNKETT'S TELECOMMUNICATIONS
INDUSTRY ALMANAC, the fourth edition of our guide
to the telecommunications field, is designed to be used as a
general source for researchers of all types.
The data and areas of interest covered are intentionally
broad, ranging from the trends relating to local and long-distance
telephone service, to emerging technology, to an in-depth
look at the 500 major for-profit firms (which we call “THE
TELECOMMUNICATIONS 500”) within the many industry
sectors that make up the telecom arena.
This reference book is designed to be a general
source for researchers. It is especially intended to assist
with market research, strategic planning, employment searches,
contact or prospect list creation (be sure to see the export
capabilities of the accompanying CD-ROM that is available
to book and eBook buyers) and financial research, and as a
data resource for executives and students of all types.
PLUNKETT’S TELECOMMUNICATIONS
INDUSTRY ALMANAC takes a rounded approach for the
general reader and presents a complete overview of the telecommunications
field (see “How To Use This Book”). For example,
you will find trends in the Wi-Fi and WiMax markets, along
with easy-to-use charts and tables on all facets of telecommunications
in general: from the sales and profits of the leading telecom
companies to statistics relating to fiber-optics, cellular
communication and the Internet.
THE TELECOMMUNICATIONS 500 is our unique
grouping of the biggest, most successful corporations in all
segments of the telecommunications industry. Tens of thousands
of pieces of information, gathered from a wide variety of
sources, have been researched and are presented in a unique
form that can be easily understood. This section includes
thorough indexes to THE TELECOMMUNICATIONS 500,
by geography, industry, sales, brand names, subsidiary names
and many other topics. (See Chapter 4.)
Especially helpful is the way in which PLUNKETT’S
TELECOMMUNICATIONS INDUSTRY ALMANAC enables readers
who have no business background to readily compare the financial
records and growth plans of telecommunications companies and
major industry groups. You’ll see the mid-term financial
record of each firm, along with the impact of earnings, sales
and strategic plans on each company’s potential to fuel
growth, to serve new markets and to provide investment and
employment opportunities.
No other source provides this book’s easy-to-understand
comparisons of growth, expenditures, technologies, corporations
and many other items of great importance to people of all
types who may be studying this, one of the largest industries
in the world today.
By scanning the data groups and the unique indexes,
you can find the best information to fit your personal research
needs. The major companies in telecommunications are profiled
and then ranked using several different groups of specific
criteria. Which firms are the biggest employers? Which companies
earn the most profits? These things and much more are easy
to find.
In addition to individual company profiles,
a thorough analysis of trends in telecommunications sectors
is provided. This book’s job is to help you sort through
easy-to-understand summaries of today’s trends and technologies
in a quick and effective manner.
Whatever your purpose for researching the telecommunications
field, you’ll find this book to be a valuable guide.
Nonetheless, as is true with all resources, this volume has
limitations that the reader should be aware of:
