| Chapter 1:
Major Trends Affecting the Sports Industry |
|
| |
1) Introduction to the Sports
Industry |
1 |
|
2) NFL: The Biggest Money in U.S. Sports
|
2 |
|
3) NFL Television Rights Change Hands
|
3 |
|
4) Major League Baseball Bounces Back |
4 |
| |
5) The NBA Goes Global |
4 |
| |
6) Golf Tournament Sponsorships Go for Big
Bucks
|
5 |
| |
7) Golf Equipment Manufacturers Scramble
to Offer the Latest High-Tech
Advantages |
5 |
|
8) Hockey Lockout Takes a Toll on Jobs |
6 |
| |
9) World Soccer Faces Trouble Due to Lack
of Parity |
6 |
| |
10) NASCAR Soars/A New York City-Area Race
Track May be Next
|
7 |
| |
11) Lacrosse May be the Fastest-Growing
Team Sport in America |
7 |
|
12) Sports Agents Become Indispensable |
8 |
| |
13) Bowling Looms Large/The Least Expensive
Sports and Recreation Activities
Draw the Most Participants
|
9 |
| |
14) Wealthy Consumers Pay Big Bucks for
High End Sports and Recreation |
9 |
| |
15) Aging Baby Boomers Will Cause Significant
Changes in the Leisure Sector,
including Sports and Activity-Based Travel |
9 |
| |
16) Championship Teams Spike Sports Merchandise
Sales
|
10 |
| |
17) Athletic Footwear Makers
Look to Aesthetes, not Athletes; and Look
Overseas
for New Consumers
|
10 |
| |
18) Nanotechnology Has a Growing
Role in Sports Equipment |
11 |
| |
19) American-Made Sporting Goods
Are Hot Export Items |
11 |
| Chapter
2: Sports Industry Statistics |
12 |
| |
U.S. Sports Industry Overview |
13 |
| |
U.S. Sports Leagues Summary |
14 |
| |
Annual Revenues From Sports Broadcast Rights
Fees, 2005 |
15 |
| |
Top 10 Sports Advertisers, 2004,
U.S. |
16 |
| |
Top 30 U.S. Recreational Sports/Activities,
Ranked by Participation, 2004 |
17 |
| |
U.S. Sporting Goods Exports:
1995-2004 |
18 |
| |
U.S. Sporting Goods Exports:
2003 and 2004, January – June |
19 |
| |
U.S. Sporting Goods Imports:
1993-2004 |
20 |
| |
U.S. Sporting Goods Imports:
2003 and 2004, Full Year |
21 |
| |
U.S. Athletic Footwear Market |
22 |
| |
Average Annual Employment in
the U.S. Sports Industry: 1995-2004 |
23 |
