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Sample Profile
San Francisco 49ers www.49ers.com
Industry Group Code: 711211C
Ranks within this company's industry group:
Sales: 30 Profits: 24
Sports Services Media
Leagues/Associations: Food and Beverage: TV:
Teams: Y Agents: Radio:
Nonprofits: Other: Internet:
Other: Print:
Games/Software:
Marketing Facilities Other
Marketing: Y Stadiums: Gambling:
Advertising: Fitness Clubs: Apparel: Y
Tickets: Y Golf Courses: Equipment:
Retail: Y Ski Resorts: Shoes:
Other: Other: Other:
TYPES OF BUSINESS:
Professional Football Team







BRANDS/DIVISIONS/AFFILIATES:
DeBartolo Corporation
San Francisco Forty Niners Ltd
Candlestick Park





CONTACTS: Note: Officers with more than one job title may be intentionally listed here more than once.
Jed York, CEO
Gideon Yu, Pres.
Larry MacNeil, CFO/VP
John Vidalin, Chief Sales Officer
Amy Fleming, Sr. Mgr.-Human Resources
Alexander Ignacio, Dir.-IT
Kunal Malik, CTO
Hannah Gordon, Dir.-Legal Affairs
Jim Mercurio, VP-Stadium Oper. & Security
Josh Proctor, VP-Strategic Planning
Steve Weakland, Dir.-Corp. Comm.
Debye Whelchel, Controller
Keena Turner, VP-Football Affairs
Ethan Casson, VP-Corp. Sales
Jim Harbaugh, Head Coach
John York, Co-Chmn.
Paraag Marathe, COO
Denise DeBartolo York, Co-Chmn.
Phone: 408-562-4949
Fax: 408-727-4937
Toll-Free:
Address:
4949 Centennial Blvd.
Santa Clara, CA 95054 US
GROWTH PLANS/SPECIAL FEATURES
The San Francisco 49ers is a National Football League (NFL) team in the National Football Conference (NFC). The team was the first major league professional sports franchise on the West Coast. Brothers Anthony and Victor Morabito founded the franchise in 1946 as part of the All American Football Conference (AAFC). The team joined the NFL in 1950 when the AAFC collapsed. In 1977, the brothers sold the franchise to Edward DeBartolo. Since 1981, the 49ers have won 18 division titles and five conference championships, and it was the first franchise in NFL history to win five Super Bowl titles, most recently in 1994. The 49ers dominated the 1980s when they won four of their five Super Bowl Championships (1981, 1984, 1988 and 1989). San Francisco was able to produce 10 or more wins for 16 consecutive seasons, from 1983 to 1998. After Edward DeBartolo’s death in 1994, his children contended for control of DeBartolo Corporation. They finally split the company’s assets in 1999, when daughter Denise DeBartolo York gained full control of the 49ers. The team is now owned and operated by the San Francisco Forty Niners, Ltd., a subsidiary of DeBartolo Corporation. About 20 former 49ers are in the Pro Football Hall of Fame, including head coach Bill Walsh, who led the 49ers to three Super Bowl titles; quarterback Joe Montana, who retired with the highest quarterback rating in NFL history; Jerry Rice, who holds a number of wide receiver records; and Steve Young, who won six NFL passing titles. The team currently plays in the 50+ year-old Candlestick Park in San Francisco, which seats over 69,700 spectators. A recent Forbes estimate valued the team at $990 million. The franchise’s average attendance in the 2011 season was 69,732.
FINANCIALS: Sales and profits are in thousands of dollars-add 000 to get the full amount. Yr. 2010 note: Fiscal 2010 results were not available for all companies at press time.
  • 2010 Sales: $226,000
  • 2009 Sales: $214,000
  • 2008 Sales: $201,000
  • 2007 Sales: $186,000
  • 2006 Sales: $171,000
  • 2010 Profits: $21,000
  • 2009 Profits: $20,800
  • 2008 Profits: $4,100
  • 2007 Profits: $9,900
  • 2006 Profits: $11,800
Stock Ticker: Private Employees: Fiscal Year Ends: 12/31
SALARIES/BENEFITS:
Pension Plan:
ESOP Stock Plan:
Profit Sharing:
Savings Plan:
Stock Purch. Plan:
Top Exec. Salary: Unavailable
Bonus: Unavailable
Second Exec. Salary: Unavailable
Bonus: Unavailable
OTHER THOUGHTS:
LOCATIONS: ('Y' = YES)
Apparent Top Female Officers: 7
Hot Spots for Advancement for Women/Minorities: Y
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Y
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