Plunkett Research Online: Acxiom Corp

Company Profile
Ticker: ACXM
Exchange: NAS
Year Established: 1983
Employees: 4,320
Fiscal Year Ends in March

Phone: 501 342-1000
Address: 601 East Third Street
P.O. Box 8190
Little Rock, AR 72203 United States

Types Of Business
Industry Ranks

Industry NAICS code: 511210K

Consumer Data Management
Consumer Databases
Consulting and Analytics
Risk Mitigation Services
CDI Technology
Consumer Privacy Solutions
1. Inc5,373,586,000
2. Verint Systems Inc1,128,436,000
3. Acxiom Corp1,020,059,000
4. CSG Systems International Inc751,286,000
5. MicroStrategy Inc579,830,000
6. Aspect Software Inc444,897,000
7. SugarCRM247,000,000
8. LivePerson Inc209,931,000
9. Responsys Inc200,000,000
10. Bazaarvoice Inc191,181,000
Contacts Description
Jerry JonesAssistant Secretary/Executive VP/Other Executive Officer
Scott HoweCEO/Director/President
Warren JensonCFO/Chief Accounting Officer/Executive VP
Jerry GramagliaChairman of the Board/Director
Philip MuiChief Technology Officer/Other Executive Officer
Timothy CadoganDirector
John BattelleDirector
Clark KokichDirector
Richard FoxDirector
William DillardDirector
William HendersonDirector
Travis MayGeneral Manager, Divisional/President, Divisional
Richard ErwinGeneral Manager, Divisional/President, Divisional
Catherine HughesSecretary/Other Corporate Officer
Jennifer ComptonSenior VP, Divisional
Acxiom Corp. is a customer information management firm that assists its marketers in managing audiences, personalizing consumer experiences and creating profitable relationships. Its operations are divided into three segments: marketing and data services, IT infrastructure management and other services. The marketing and data services unit integrates Acxiom products and services with consulting. Its services include the design and creation of marketing databases and data warehouses; data integration and customer-recognition systems; and marketing applications. This division includes customer data integration (CDI), multichannel marketing services and consulting services business lines. CDI solutions analyze prospects and customers, while the multichannel marketing unit designs, plans and manages campaigns, then tracks the results and assists clients in improving business through e-mail, search marketing and personalizing web sites. Consulting and analytics solutions include diagnostic software, analytic consulting and other professional services to support existing customer information. The IT infrastructure management division provides various services related to IT outsourcing, including mainframe and server hosting and cloud computing services. The other services segment consists of the firm’s e-mail fulfillment business, which executes e-mail campaigns on behalf of its clients; and the U.S. risk business, which is involved in evaluating, predicting and managing clients’ risk. Acxiom's clients include finance, insurance, information services, direct marketing, publishing, retail and telecommunications companies. In 2014, the firm sold its U.K. call center operation, 2Touch; and acquired Liveramp, a service for onboarding customer data into digital marketing applications.

Auditor: KPMG LLP
Legal Advisor: Bass, Berry & Sims PLC
$USD, In whole numbers,
except marked * or %
    Cost of Revenue807,469,000828,955,000841,826,000869,794,000884,888,000839,269,000
    Gross Margin %20.8424.4723.4323.0723.7123.65
    R&D Expense - - - - - -
    Operating Income(604,000)48,284,000102,719,00085,563,00030,924,00098,813,000
    Operating Margin %-0.064.409.347.572.678.99
    SGA Expense188,561,000169,376,000152,804,000144,826,000159,884,000162,097,000
    Net Income(11,031,000)8,863,00057,607,00077,263,000(23,147,000)44,549,000
    Earnings Per Share-
    Book Value Per Share - 8.808.368.297.327.98
    Operating Cash Flow104,787,000164,976,000150,132,000229,451,000166,219,000239,282,000
    Capital Expenditure87,628,00063,815,00058,370,00056,853,00063,576,00084,973,000
    Free Cash Flow17,159,000101,161,00091,762,000172,598,000102,643,000154,309,000
    Return on Assets %-0.830.714.776.10-1.733.26
    Return on Equity %-1.591.369.3612.91-3.998.23
    Net Margin %-1.080.815.246.83-2.004.05
    Assets Turnover0.770.870.910.890.870.81
    Financial Leverage1.881.941.922.012.232.37
Brands, Divisions and Affiliates Top Salaries
NameTitleSalary (US$)Bonus (US$)
Jerry JonesExecutive VP/Other Executive Officer402,500800,009
Scott HoweCEO/President650,0000
Nada StirrattExecutive VP/Other Executive Officer513,7500
Warren JensonCFO/Executive VP511,2500
Philip MuiChief Technology Officer/Other Executive Officer470,0000
Other Thoughts Corporate Culture

Apparent Female Officers or Directors:

Acxiom offers employees health, life and disability insurance; a 401(k) plan; and a stock purchase plan.