Introduction
PLUNKETT'S INVESTMENT & SECURITIES INDUSTRY ALMANAC, the first edition of our guide to the investment, asset management and securities field, is designed to be used as a general source for researchers of all types.
The data and areas
of interest covered are intentionally broad, ranging from the
diversification of financial services firms, to the challenges
faced by traditional stock exchanges in competition with electronic
communication networks, to emerging technology, to an in-depth
look at the 300 major for-profit firms (which we call THE
INVESTMENT 300) within the many industry sectors that
make up the investment system.
This reference book is designed to be a general source for researchers. It is especially intended to assist with market research, strategic planning, employment searches, contact or prospect list creation (be sure to see the export capabilities of the accompanying CD-ROM that is available to book and eBook buyers) and financial research, and as a data resource for executives and students of all types.
PLUNKETT'S
INVESTMENT & SECURITIES INDUSTRY ALMANAC takes a rounded
approach for the general reader. This book presents a complete
overview of the investment and securities field (see "How To
Use This Book"). For example, investment statistics are provided
in exacting detail, along with easy-to-use charts and tables
on all facets of the industry in general.
THE INVESTMENT
300 is our unique grouping of the biggest, most successful
corporations in all segments of the investment and securities
industry. Tens of thousands of pieces of information, gathered
from a wide variety of sources, have been researched and are
presented in a unique form that can be easily understood. This
section includes thorough indexes to THE INVESTMENT
300, by geography, industry, sales, brand names, subsidiary
names and many other topics. (See Chapter 4.)
Especially helpful is the way in
which PLUNKETT'S INVESTMENT & SECURITIES INDUSTRY
ALMANAC enables readers who have no business background
to readily compare the financial records and growth plans of
investment companies and major industry groups. You’ll
see the mid-term financial record of each firm, along with the
impact of earnings, sales and strategic plans on each company’s
potential to fuel growth, to serve new markets and to provide
investment and employment opportunities.
No other source provides this book’s
easy-to-understand comparisons of growth, expenditures, technologies,
corporations and many other items of great importance to people
of all types who may be studying this, one of the largest and
most complex industries in the world today.
By scanning the data groups and the unique indexes, you can
find the best information to fit your personal research needs.
The major companies in investment and securities are profiled
and then ranked using several different groups of specific criteria.
Which firms are the biggest employers? Which companies earn
the most profits? These things and much more are easy to find.
In addition to individual company
profiles, an overview of investment markets, products and trends
is provided. This book’s job is to help you sort through
easy-to-understand summaries of today’s trends in a quick
and effective manner.
Whatever your purpose for researching
the investment and securities field, you’ll find this
book to be a valuable guide. Nonetheless, as is true with all
resources, this volume has limitations that the reader should
be aware of: