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Entertainment & Media Industry Overview
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Amount
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Unit
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Date
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Source
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Total U.S. Communications & Media Spending
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1.120
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Tril. US$
|
2011
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VSS
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|
Total U.S. Communications & Media Spending (projection)
|
1.407
|
Tril. US$
|
2015
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VSS
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U.S. Advertising Revenues (estimate)
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173.5
|
Bil. US$
|
2011
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Magna
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Global Media Suppliers Advertising Revenue (estimate)
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427.0
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Bil. US$
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2011
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Magna
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Global Media Suppliers Advertising Revenue (forecast)
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449.0
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Bil. US$
|
2012
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Magna
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RADIO
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Full Service FM Radio Stations, Including Educational, U.S.
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10,211
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Dec-11
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FCC
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Licensed AM Radio Stations, U.S. (Daytime/Unlimited)
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4,803
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|
Dec-11
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FCC
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PRINT MEDIA
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|
U.S. Magazine Advertising Revenues, PIB Measured Magazines
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20.1
|
Bil. US$
|
2010
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PIB
|
|
Total Daily & Sunday Newspapers, U.S.
|
2,200
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|
2011
|
PRE
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Total Daily & Sunday Newspaper Circulation, U.S.
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42
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Mil.
|
2011
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PRE
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Total Daily & Sunday Newspaper Circulation, U.S. (historical)
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59.4
|
Mil.
|
2000
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E&P
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|
Annual Newspaper Advertising Expenditures, U.S. (Print & Online)
|
25.8
|
Bil. US$
|
2010
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NAA
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|
Net Sales Revenue of U.S. Book Publishers
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27.9
|
Bil. US$
|
2010
|
AAP
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|
E-books as a percent of Trade Book Sales, U.S.
|
6.40
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%
|
2010
|
AAP
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TELEVISION
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|
Licensed TV Stations U.S. (Including Digital & Class A)
|
2,105
|
|
Dec-11
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FCC
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|
Basic Cable TV Subscribers, U.S.
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58.3
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Mil.
|
Sep-11
|
SNL
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Digital Cable Subscribers, U.S.
|
45.7
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Mil.
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Sep-11
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SNL
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High Speed Internet Subscribers, U.S. (via Cable)
|
46.4
|
Mil.
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Sep-11
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SNL
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Number of Global 3G Mobile TV Subscribers (Projection)
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42
|
Mil.
|
2013
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In-Stat
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MUSIC
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|
Album Sales, U.S.
|
326.2
|
Mil. Units
|
2010
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Nielsen
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|
Digital Music as a Percent of U.S. Music Sales
|
46
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%
|
2010
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Nielsen
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|
Global Digital Music Sales
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4.6
|
Bil. US$
|
2010
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IFPI
|
|
Digital Music as a Percent of Global Music Sales
|
29
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%
|
2010
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IFPI
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|
Satellite Radio Subscribers, U.S.
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21.3
|
Mil.
|
Nov-11
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Sirius XM
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|
Number of iPods Sold during the Fiscal Year ending Sep. 25
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42.62
|
Mil.
|
2011
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Apple
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|
FILM
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|
U.S./Canada Box Office Revenues
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10.6
|
Bil. US$
|
2010
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MPAA
|
|
Number of Movie Tickets Sold, U.S. & Canada
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1.339
|
Bil.
|
2010
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NATO
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|
Number of Cinema Locations, U.S.
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5,561
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|
2009
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NATO
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|
Number of Movie Screens, U.S.
|
38,605
|
|
2009
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NATO
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Blu-ray, DVD and digital media revenue, U.S.
|
18.8
|
Bil. US$
|
2010
|
DEG
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|
ELECTRONIC GAMES
|
|
Computer & Video Game Software Sales, U.S.
|
257.2
|
Mil. Units
|
2010
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NPD
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|
Computer & Video Game Industry Revenues, U.S.*
|
15.90
|
Bil. US$
|
2010
|
NPD
|
|
OTHER
|
|
Wireless Subscriptions, U.S.
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322.9
|
Mil.
|
Jun-11
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CTIA
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|
Number of iPhones Sold during the Fiscal Year ending Sep. 25
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72.29
|
Mil.
|
2011
|
Apple
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|
Number of iPads Sold during the Fiscal Year ending Sep. 25
|
32.39
|
Mil.
|
2011
|
Apple
|
|
Cell Phone Subscribers, Worldwide (estimate)
|
5.9
|
Bil.
|
2011
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ITU
|
|
Wireless Penetration, U.S.
|
102.4
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%
|
Jun-11
|
CTIA
|
|
Commercial Casino Revenues, U.S. (not incl. Indian Casinos)
|
30.85
|
Bil. US$
|
2010
|
AGA
|
|
Internet Users, Worldwide
|
2.10
|
Bil.
|
Jun-10
|
IWS
|
|
Broadband Subscribers, U.S. (fixed)
|
88.2
|
Mil.
|
Jan-12
|
PRE
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* Hardware and software. VSS = Veronis Suhler Stevenson; Magna = Magna Global (an Interpublic Group company); FCC = Federal Communications Commission; PIB = Publishers Information Bureau; E&P = Editor & Publisher; NAA = Newspaper Association of America; AAP = Association of American Publishers; SNL = SNL Kagan; IFPI = International Federation of the Phonographic Industry; NATO = National Organization of Theatre Owners; NPD = NPD Group; CTIA = CTIA, The Wireless Association; ITU = International Telecommunication Union; AGA = American Gaming Association; IWS = InternetWorldStats.com; PRE = Plunkett Research Estimate; DEG = Digital Entertainment Group; MPAA = Motion Picture Association of America
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Source: Plunkett Research, Ltd. Copyright © 2012, All Rights Reserved www.plunkettresearch.com
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